Improve store performance
& customer satisfaction
support safe traveling
Reduce congestion; drive valuable behaviors &
Reduce wait times
& increase customer satisfaction
ADVANCED ANALYTICS FOR THE REAL WORLDIn 2013, WirelessWERX launched iInside indoor location analytics. This technology makes it easy for you to analyze and understand consumer foot traffic and patterns through simple visualization of complex behavior. This gives you the power to make informed, sophisticated business decisions.
iInside provides real-time reports, raw data feeds and the ability for ad-hoc analysis of traffic data.
With iInside’s traffic visualization solutions, you’ll receive actionable insights that help you understand – and profit from – customer behavior.
Get true insight into customer behavior: number of visits, where, when and why.
True insight into consumer behavior: number of visits, where, when and why.
Measuring indoor location data is an integral part of understanding customer behavior. iInside’s visualization tools enable you to analyze traffic at highly-detailed levels, select specific data queries, organize that data by relevance, or even chart trends over time and across locations. iInside presents convenient visual representations of consumer traffic down to a single meter of floor space. As a result, you gain deeper understanding of what consumers want and how they behave. These precise customer insights enable you to manage more efficiently – and more profitably – than ever before.
A more sophisticated understanding of foot traffic means you can do more to provide what your customer needs and operate your business more efficiently.
MULTI-DIMENSIONAL TRAFFIC ANALYTICS
With iInside, you have a single traffic visualization tool to produce a broad range of actionable insights. From traffic maps and sophisticated shopper intent views to performance indexes and conversion comparisons, iInside helps you understand your customer in an entirely new way.
Precise Position Identification
- Highly accurate in large spaces or in confined, busy and “noisy” locations
- Configurable zones allow precision with 1-10 meters adjustable radius (3 to 30 feet)
- Accurate within 1 meter of any object
Solutions measure, project and model consumer behavior using statistical sampling methods certified by Equastat and verified by door counts.
Generate data than cannot otherwise be obtained to understand departmental performance across locations. Analyze the effectiveness of marketing, promotional or display tactics to determine what’s working (or not working) across the company. Understand consumer intent, interest and behavior.
Dashboard is easy to navigate and reports can be customized based on client needs.
Plug-and-Play Positioning System
Infrastructure is inexpensive, accurate, easy to install, customizable and privacy-compliant.
- Traffic is observed using small sensors
- Patented algorithms deliver anonymized and aggregate behavioral data
- Data is encrypted and relayed as operational reports and/or through data feed
- Mobile applications are not required
- Unrestricted zone shapes
- Low phone power consumption
- Integrates with Location Services, mobile applications and third party BI tools
- Easily installed and scalable
Solutions can be easily adapted as store formats, merchandising mix, promotions or operational issues dictate.
Robust Privacy Protocol
Consumers’ personal information is anonymized and protected: name, phone number, address and other personal details are never acquired unless the consumer specifically registers that information in a store app and opts-in to location-based communication
We design and build our own hardware and are able to produce exceptional components at lowest possible cost